Glossary
Channel Manager (CM)
Tool that syncs availability, pricing, and inventory across sales channels.
A channel manager distributes rates and availability to OTAs and sales channels, reducing overbookings and manual updates.
Channel managers like our CM platform often connect to PMS or RMS to keep inventory, restrictions, and pricing in sync across channels. They push and pull data on rates, stop-sells, allotments, and derived pricing.
Robust setups include two-way sync, channel-specific rules (length of stay, packages), and monitoring for failed updates. Good CM performance lowers overbooking risk, aligns parity across channels, and feeds accurate pickup data back to forecasting tools.